When it comes to marketing ‘a picture says a thousand words.’ Never underestimate the power a crisp high resolution photo of your product can have over a potential customer.
Marketing is all about visual stimulation and although what you say about your product is important too. A good photo will help a customer feel confident in their purchase.
The photos and videos you use for your marketing material should be taken on a high quality camera and be authentic. Thankfully these days the average smartphone is capable of capturing high enough resolution imagery for your website, facebook, instagram or printed material.
1. When photographing your product act like a photographer.
2. Create a backdrop, or at least think about what's going to be in the background of your photo.
3. Think about the cropping, what is the focus of your photo?
4. What are you trying to portray?
5. Think lighting, nice natural light as opposed to a flash always creates a better image.
6. Be creative and unique and remember that your only limitation is your imagination.
James Print is a Graphic Design and CommercialPrintCompany with a focus on providing high quality work and attentive service. We pride ourselves on being able to give you the complete package from concepts to print production and finishing. Whether you need a new business card, brochure, poster or something more complex our in-house design team will be able to help you out. We're creative, practical and efficient designing with the end result in mind. We have a highly skilled print team, with years of experience and an extensive knowledge of the print industry to take care of any job.